Created on 10 Nov 2005 by Derek Powazek

Gif of Jif?

You know those .gif files. How do you pronounce “gif”?

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377 Gif like "Gift"

Scott on 11 Nov 2005

Gotta be. “Jiff” is stupid.

glass on 11 Nov 2005

Choosy mothers choose correct pronunciation.

Nate Steiner on 11 Nov 2005

it’s actually Jif but hearing it like that makes me cringe, ick. That’s why I’m in this column.

David Lindquist on 11 Nov 2005

I’ve never been one to accept that the creator of such things should dictate how it is pronounced, especially since it is an acronym and not a proper word.

And anyway, I’d really rather it be pronounced “Ping.” :)

Allen on 11 Nov 2005
Alan Taylor on 11 Nov 2005

100% certain about this. I feel it in the core of my soul.

KJB on 11 Nov 2005

Gotta Get Gif … Jif makes me squirm

Greg on 11 Nov 2005

‘jif’ is a sound best left for peanut butter.

benvolio on 11 Nov 2005

jiff makes feel icky

cpk on 11 Nov 2005

I don’t know why this one has always bugged me but it makes my teeth hurt to hear people say jif. Every time I hear it, I want to beat the mispronouncer with a non-color safe pixel.

G = “GUH” for the “G” in graphic of “Graphics Interchange Format”. Nobody says “Jraphic”. I don’t care that the .gif creator mispronounced his own acronym.

Besides, JIF is peanut butter and I don’t want peanut butter on my computer screen. I wonder if Compuserve is going to go after the creators of JIF (http://www.jif.com) for using GIFs on their official JIF website.

Marla Singer on 11 Nov 2005

I didn’t even know anybody pronounced it jif.

GaGa-No-Ja-Ja on 11 Nov 2005

Fuck the inventors. It comes from Graphics, not Jraphics. Period. The end. Now shut up.

Glen C, on 11 Nov 2005

definitely

Spork on 11 Nov 2005

This ain’t peanut butter.

Ian on 11 Nov 2005

So gif

blurb on 11 Nov 2005
chris m on 11 Nov 2005

it is so called a gif.

Bobby Dragulescu on 11 Nov 2005

Perhaps it’s “jif” according to the inventors of the format, but you know what? Even they could be wrong. GIF stands for Graphic Interchange Format, and you don’t say “Jraphic,” do you? No, you don’t.

And computers are the ones that have to create and use GIF files, shouldn’t they be the ones who are allowed to choose?

Shane on 11 Nov 2005

Graphics! With a G!

Marcos Kirsch on 11 Nov 2005
Justin on 11 Nov 2005
Aegir on 11 Nov 2005

It’s an acronym, dammit. Graphics Interchange Format.

You don’t say Jraphics. You say Graphics.

These Jif types are just ponces trying to sound special for pronouncing it different.

Prosto on 11 Nov 2005

No-brainer!

aliotsy on 11 Nov 2005

Used to say ‘jif,’ but someone told me I was saying it wrong.

Zach Hale on 11 Nov 2005

How I’ve always pronounced it.

Gavin on 11 Nov 2005
Bob on 11 Nov 2005

What else?

David Hall on 11 Nov 2005
Tony Nibbles on 11 Nov 2005

FFS how could it be Jif. Thats just fecking crazy!

Captain Darling on 11 Nov 2005

G is for Graphics

Ahmed Pravan on 11 Nov 2005

I am the manager of the tech department for a medium sized organisation, and one of my interview questions is: gif or jif. Anyone who says Jif doesnt get hired.

T on 11 Nov 2005

I would rather go PNG (ping) and abandon GIF.

Dan LaMee on 11 Nov 2005
Olly Hodgson on 11 Nov 2005
Tim on 11 Nov 2005

Oh please… They’re Jjjjjrrrreat!

Steve on 11 Nov 2005

G is G.

Blake on 11 Nov 2005

I should have used Joojle to look it up, but i’m gonna go ahead and say a G is a G, not a J.

paul on 11 Nov 2005

If you just look at it, and don’t hear anyone say it, it says “Gif” like “gift.” If you are that uppety about the correct pronunciation and are offended by people using it so irresponsibly, you should get a gob.

D. Schafer on 11 Nov 2005

“Jif” is like nails on a chalkboard.

Kenzie on 11 Nov 2005

Never heard the other one before.

Garrett on 11 Nov 2005

Jif is atrocious. Absolutely inexcusable.

Kurt on 11 Nov 2005

Duh?!

emi_b on 11 Nov 2005
Paul on 11 Nov 2005
JM on 11 Nov 2005

I started out as a jiffer, but have converted.

Tony on 11 Nov 2005

The other way is just strange.

neul on 11 Nov 2005

isn’t g for ‘graphics’? not ‘j-raphics’?

Paulie on 11 Nov 2005

No doubt.

Alison on 11 Nov 2005

Hearing it pronounced “jif” makes my ears burn.

Brian on 11 Nov 2005

G - It was the way I was taught, so it has always sounded correct.

Rob L. on 11 Nov 2005

I’m a giffer working in a company of jiffers — oh the agony.

Maria on 11 Nov 2005

And not only because I’m from Sweden ;)

Chad on 11 Nov 2005

Isn’t it Graphical Interface Format? I work with someone who says jif and I always want to correct him but I’m too much of a wuss.

Ben on 11 Nov 2005
Tim on 11 Nov 2005

I’m usually one to support branding efforts (“choosy developers choose gif”), but the format is solidly in use nowadays, plus the “jif” pronunciation is unsettling, for many of us it seems. It’s weird.

I choose “gif” not just because I hate “jif”, but because the G stands for “graphics”.

Bone on 11 Nov 2005

While feeding a jaggle of jeese at the park, I saw this jorgeous jirl and I jasped as i jazed upon her beauty. Without thinking I jot up an started walking toward her. My jait was swift. I caught her eye as she jazed back at me. She stopped and I continued until we were face to face in our jaze.

We sat on the bench and we jabbed for hours. Then we went jadding about town in her convertible until we ran out of jas. So, I pushed while she steered to the nearest jarage. The owner, Jary, also had a horse farm and raised jazelles. Strange, I know, but he said we could have one of his horses for the afternoon. The notion made me feel quite jalant as we both mounted the filly and i yelled “jiddy-up!” The horse took off as we held on tight.

The horse slowed, I think we named her Jallop be cause she obviously loved to run. I asked my jirl if she was wanting to eat. She said jood jolly I am ready for some jood comfort food. So we ate at Jastronomie - I must say it was mighty jood - and over our meal I told her I was in a band. “We call ourselves Jang of Tweed.” She jiggled and said that I was funny. I said it was a jift. She jaffawed and did a spit take with her Jalliano cocktail.

I said, “seriously we have a jig tonight at Joombah’s, it’s a jangland themed club. We jarner a lot of fans there.”

So we left the restaurant and headed to Joombah’s. I played my juitar like I have never played before that night. I was jassed while watching her sway as she jazed at at me and the rest of the jang at the jig jot crazy and jalavanted around the club that night.

I could go on….

Kory on 11 Nov 2005

While “jif” may have been the pronunciation used by the inventor, there is an actual file extension .jif (see http://en.wikipedia.org/wiki/Jif). And it is not related to the GIF. It is an extension used for JFIF JPEG images. So if both .gif and .jif are pronounced “jif,” how are we supposed to know what file tiype you mean? That’s why I say the “gif” is the proper pronunciation.

Hep on 11 Nov 2005

You don’t call them gay-pegs do you?

leia on 11 Nov 2005
Tyler on 11 Nov 2005

gay-pegs, holy shit, thanks for driving it home for us all. Brilliant.

Jeremy (like "Jiffy") on 11 Nov 2005

I think people who pronounce it like “Jiffy” should be shot.

Martins on 11 Nov 2005
Jason Shellen on 11 Nov 2005

I can’t believe I posted in the hard J column when I am so vehemently opposed to that. Please web overlords pull that vote down!

Mr. Jimmy on 11 Nov 2005

I am a special ed instructor and I’ve recently started teaching web design in my classes. Even my most retarded students don’t pronounce it “jif.”

Corey on 11 Nov 2005
Reena on 11 Nov 2005

Gif with a hard “G” for goodness sakes!!!!!! Drives me insane to work with a bunch of jiffy-heads.

Francis on 11 Nov 2005

Definitely going to start calling jpegs gay-pegs. Man, that is funny.

Brian on 11 Nov 2005

Unless your name is Bush, there is only one way to say it

Dobber on 11 Nov 2005

G G G G GUG GUUUHHH-IFFFF - it HAS to be.

Dan on 11 Nov 2005

Yeah.

Ben on 11 Nov 2005

Word.

Kendall on 11 Nov 2005

without a doubt.

Dave Selden on 11 Nov 2005

You just sound like a sissy when you say “jif.”

Gif is the duct tape image format, manly, agressive, no-nonsense. Rugged and uncompromising. It’s either transparent or it isn’t. My way or the highway.

It’s a hard G, you Nancy.

pete on 11 Nov 2005

this is the correct way. anyone who disagrees is wrong.

Alexandre on 11 Nov 2005

It’s not peanut butter.

Moj on 11 Nov 2005

Only retards say “jiff” Which part of the G in Graphics do you not understand?

Kat on 11 Nov 2005

Um…wouldn’t they have spelt it with a J if they wanted it said that way? I know, I know, I bet it’s an acronym for something. What does Gif stand for anyways?

exo on 11 Nov 2005

un gif…voyon don! c beaucoup plus tendance!

Josh Williams on 11 Nov 2005

Finally… Let’s put an end to JIF.

Xavier on 11 Nov 2005
Jane on 11 Nov 2005

Oh, come on! This is the right way anyway :)

Jeremy on 11 Nov 2005
image415 on 11 Nov 2005

Personally, I prefer .jpgs… that’s Jay Pegs.

Blair on 11 Nov 2005

GIF - Graphics Interchange Format. But, if you read the third “gif” vote, there’s a lot of history behind “jif.”

Bryan Bedell on 11 Nov 2005

Gome is wrong.

riizu on 11 Nov 2005

Jif sounds dirty >

Nutts McGee on 11 Nov 2005

Fsssh….. I’ll get you that “jif” in a “gif”… stoopid bitch.

conrad on 11 Nov 2005

Gif is so much better.

Matt on 11 Nov 2005

Like anybody is still reading these.

Jraphics Expert on 11 Nov 2005

The ridiculous “JIF” pronunciation was invented by the CompuServe marketing department. Sorry, I don’t let marketing departments dictate the way I say things, especially when those things are blatantly wrong. If the way we talk were up to marketing departments, we couldn’t say “Legos” when we mean more than one Lego(R) brand building blocks. F that.

Do we want precision and accuracy, or marketing?

People linking to the “final” or “official” explanation are morons. The world has rejected your marketing fluff. It is GIF, pronounced like it is spelled, with a hard G just like in Graphics.

Also, Jif Peanut Butter sucks. I don’t think it even has peanuts in it. It’s basically vegetable oil and peanut flavoring.

Eric Eggert on 11 Nov 2005

German pronounciation is gif and it makes perfect sense in english, too.

Ryan on 11 Nov 2005

I was shocked the first time I heard “Jif.” No like. HATE!

bkpr on 11 Nov 2005
Jenny on 11 Nov 2005

Gif!!! Aurggg! I hate when people pronounce it like Jiffy. It makes them sound uneducated about computers.

Miker on 11 Nov 2005
Gwen on 11 Nov 2005
Al on 11 Nov 2005

It’s a standard where I work, and if anyone says it “Jif” they get fired and court marshalled. Harsh, but saying “Jif” deserves worse.

Al on 11 Nov 2005

kgiff.

Rian on 11 Nov 2005

Whenever someone says “Jif” they should be told about the JPEG JFIF format, which is pronounced “j-peg jif.”

GIF is prounced like “Gift” you fools.

Matt on 11 Nov 2005

“Jif” makes the baby Jesus cry.

MoJo on 11 Nov 2005
sam on 11 Nov 2005

isn’t it spelled with a ‘G’?

NewYorkShellickBhoy on 11 Nov 2005

Obviously Gif like GIFT.

if you wanted a better example for soft G than “Jiffy” (which is spelled with a J, DUH) you should say “Gism”.

Lord on 11 Nov 2005

Jiff sounds moronic.

Peter on 11 Nov 2005
fab on 11 Nov 2005

most of all, in my native language german, noone ever pronounces it ‘jif’ (that sound doesn’t exist in original german) .. so in ‘our’ usage, it’s only confusing if i’ld say jif.

a.l. on 11 Nov 2005
Josh on 11 Nov 2005

Gif is the acronym for “Graphics Interchange Format”, not “Jraphics Interchange Format”.

Scrambled on 11 Nov 2005

Gif period you strange people you

jim on 11 Nov 2005

like gift

web 2.0! on 11 Nov 2005

GIF(T). says it all.

r star on 11 Nov 2005
Reed on 11 Nov 2005

Sry, “jif” sounds stupid.

בועז on 11 Nov 2005

גיף. זה ברור

pencrush. on 11 Nov 2005

not peanut butter.

Guylain on 11 Nov 2005

En français, Gif dit à la Gift sonne plus naturel.

My native language being french, I took the habit of using the “Gift” style pronunciation. Sounds more natural to me!

nortypig on 11 Nov 2005

Graphics Interchange Format - duh!

Stephen on 11 Nov 2005

Gesus Christ, it is GIF!!! The other way of saying may or may not be “officially” correct, but it is still pronounced Giff with a hard “G”, end of.

rodrigo on 12 Nov 2005

Gift all the way, Jif? sounds like a cartoon character.

roy on 12 Nov 2005

Gif! Gif! Gif! Gif! Gif! Gif! Gif! Gif! Gif! Gif! Gif! Gif! Gif! Gif! Gif! Gif!

jeremy on 12 Nov 2005

guh-iff

Clint on 12 Nov 2005

Jif sounds dumb. No other reason.

Giffer on 12 Nov 2005

It’s this way

Travis on 12 Nov 2005

“Graphics Interchange Format - duh!”

John on 12 Nov 2005

Who cares if the inverters of the thing said it should be pronounced “JIG” - that just emphasizes the fact they were nerds and not English majors.

JIF is for pretensious people who like to think that URL (U.R.L.) is better than URL (EARL). Of course these same people probably don’t know the difference between an acronym and an initialism.

Jordan on 12 Nov 2005

why would removing the “t” from “gift” make it start with a j sound? it ain’t jif.

Daniel on 12 Nov 2005

Anyone who says it like Jiffy is a moron.

Kitty on 12 Nov 2005
Jeff on 12 Nov 2005

129 GIF fans can’t be wrong ….. can they?

Bobby Dragulescu on 12 Nov 2005

Apparently, 2 out of 3 people choose GIF!

Suck it, jiffers!

colin on 12 Nov 2005
Virginia on 12 Nov 2005
Dante on 12 Nov 2005

Given, English follows French and other romance languages of switching the pronunciation of c’s and g’s before vowels, a process that began in Vulgar Latin. However, filenames do not apply to these rules.

pdr on 12 Nov 2005

JIF IS FOR CLEANING FLOORS

GRAPHIC INTERCHANGE FORMAT

NOT

JRAPHIC INTERCHANGE FORMAT

Solved.

I ROCK!!!!!!!!!!!!!!

dajs on 12 Nov 2005

i do it this way….

dp on 12 Nov 2005

!!

Bopuc on 12 Nov 2005

“G” before “I” is hard. More than likely the “inventor” was reading his own acronym in his head as “Gee Eye Eff” and then truncated it to Geef. Just like Jeep came from G.P. (General Purpose).

This whole debate exists because of a mental slip. Hard G gif will prevail because that is how it is naturally read in english and most western languages.

Besides, to hell with gif. Use PNGs.

unsound on 12 Nov 2005

It ain’t peanut butter.

Laura on 12 Nov 2005

Over here (Germany), even gen or giraffe comes with a hard G.

iconolith on 12 Nov 2005

Graphic - duh!

Mr. G. -- Hard G, that is. on 12 Nov 2005

My manifesto: Let’s ban the soft G. Giraffes will become jiraffes. Golf will remain golf. Also, lets retire the C. Cyan will be syan, and crap will be krap. One more thing: no more need for a U after a Q. Any supporters out there?

One problem: The letter G is pronounced “Gee”. We’ll have to fix that to “Go”

J-Lo on 12 Nov 2005

I’ve been wondering how to pronounce the name of that movie I made. Thanks everyone!

bob bjarke on 12 Nov 2005

gif me a break.

Poncho on 12 Nov 2005

G, as in G! It starts with a G!!! “George” is just wrong.

hp on 13 Nov 2005

Graphics Interchange Format

Right?

So since the G in Graphics is hard, like in Gift, I say it that way and I vote that way.

HA on 13 Nov 2005
Graphic Lover on 13 Nov 2005
JWBMD @ Cox.net on 13 Nov 2005

Neither G. I. F. (Gee Eye Eff) just like P. D. F. (Pee Dee Eff) It’s an acronym

Jason on 13 Nov 2005

fucksake it’s gif not peanut butter

It's Gif. on 13 Nov 2005
Melanie on 13 Nov 2005

I read somewhere that it can be pronounced either way, but that’s just crazy talk! GIF!

memlan on 13 Nov 2005

mmkey

c3o on 13 Nov 2005

Because that’s how it’s pronounced in German.

jl on 13 Nov 2005

Anyone who says gigabyte like ‘jigabyte’ is officially gay, or has been watching back to the future too much.

Scrapironjaw on 13 Nov 2005

Look at all that white space over there. It’s GIF. Popular usage determines how it’s pronounced, just like with any other word.

Catherine on 13 Nov 2005
jimini on 13 Nov 2005

has to be… or the terrorists have already won.

jinxy on 13 Nov 2005

The CompuServe/Graphics Interchange Format people answered this question during an NPR radio interview in 1996 and they said “GUH” like “gift”.

So there.

Martin on 13 Nov 2005

It’s gotta be “Gift” - but then again, I walk around saying Adob…instead of Adobeeeee.

Matt Long on 13 Nov 2005

Hard G as in “Graphic Interchange Format”

HH on 14 Nov 2005
Paul on 14 Nov 2005
Todd W. on 14 Nov 2005

Again, it doesn’t matter what the format’s author thinks. Usage demands gif as in gift.

GHill on 14 Nov 2005

The users of language get to determine definition, pronunciation, and usage, witness the appearance of “bling” in Webster’s dictionary.

It’s GIF, with a “G”. The proletariate has spoken!!!

Steve on 14 Nov 2005

Gif is a file. Jif is a peanut butter.

Simonjp on 14 Nov 2005

Over here in the UK Jif used to be a cleaning fluid (although that’s now ‘Cif’) and it’s still a lemon-juice brand. Plus, we don’t automatically learn any Spanish so G is almost exclusively pronounced with a hard ‘guh’ sound.

Freakin Reekin on 14 Nov 2005
cpk on 14 Nov 2005

I propose that since Compuserve named the Graphic Interchange Format based on the phrase (shouldn’t “phrase” start with an “F”? but I digress…) “Choosy developers choose Gif.”, which was coined by the marketers of JIF peanut butter, they should be sued for trademark infringement and the penalty could be a public apology for the lack of judgement in naming (and all that business about charging people for using the format awhile back). This would result in the “official” renaming to GIF with a hard “G”. They would then eliminate the format and endorse PNG.

eo: I would be happy to say MoDEEM from now on but I won’t have to since I use a NIC card - hmmmm… NIC sounds just like it’s written…

Gif it up on 14 Nov 2005
blank on 14 Nov 2005

Jiff sounds so stupid

nate on 14 Nov 2005
Will on 14 Nov 2005

Of course.

English on 14 Nov 2005
ber on 14 Nov 2005

jiff is for geeks. the rest of the world pronounces the g.

i say it chalks up to dialect. kinda like tomayto/tomahto or soda/pop.

Toon Van Acker on 14 Nov 2005
rogelio on 14 Nov 2005

when you deal with non-techies all day, you need to be as unambiguous as possible. If I said “JIF” I’d start seeing things like “imagename.jif” in emails. Yuk.

j. on 14 Nov 2005

gif sounds welcoming. jif sounds hard. i don’t like saying jif. assheads.

John on 14 Nov 2005

No question.

Brandon Rome on 14 Nov 2005

Jif is a flippin’ peanut-butter.

Psh.

andre on 14 Nov 2005

Seriously.

zdw on 14 Nov 2005

Choosy moms choose GIF!

adrien on 14 Nov 2005

like ‘gift’ because ‘jpeg’ is like ‘jiffy’ (because ‘gay-peg’ would be a silly name for a file format).

ben on 14 Nov 2005

GIF… as in ‘Graphic’… as in you’d have to be a fool to pronounce it with a J….

Sorry all you folks over there on the right!

Stridey on 14 Nov 2005

Even though folowing the Latin rules would make it like “jiffy,” like “gift” just sounds better.

Wevah on 14 Nov 2005

But it really doesn’t bother me either way.

Matt Simpson on 14 Nov 2005

I wasn’t aware than anyone said “gif” like “jiffy”.

k on 14 Nov 2005

jif is just wrong

Daniel Axelrod on 14 Nov 2005

I’ve always pronounced it this way, and even though it may be wrong according to the creators of the format, the other pronunciation always hits my ear wrong.

Frankenstein on 14 Nov 2005

It seems pretty overwhelming.

Wilsonodk on 14 Nov 2005

When you use “Jif” it confuses people who are unfamiliar with web technologies and causes more problems. The same is true with “PNG.”

Jif may be the “correct” way to pronounce it, but it isn’t the “Right” way to.

M.e. on 14 Nov 2005

Guns don’t kill people, GIFs do.

carlon on 14 Nov 2005

jif is for jerks

Andrew on 14 Nov 2005
Drew on 14 Nov 2005

“jif” annoys me almost as much pronouncing PNG as “ping”.

Andrew on 14 Nov 2005

If .GIF is pronounced “Jif” does that mean .JPG is pronounced “Gpeg”? The mind boggles … and who cares if the inventors say “Jif”, we can’t help then if they got it wrong.

Daniel on 14 Nov 2005

has to be hard G, otherwise it could be confused with JFIF.

Dennis on 14 Nov 2005

Hard “G” seem right to me.

jen on 14 Nov 2005

yep, like gift. what more do you need?

Aaron Swartz on 14 Nov 2005

Just like Giffin.

Tekgo on 14 Nov 2005
Niklas Steffen on 14 Nov 2005

G I F Baby

Rob on 14 Nov 2005

Jo for it

nate on 14 Nov 2005

Okay, the only word in the English language that starts with G - I - F is the word “gift.” I’m just saying.

Neil on 14 Nov 2005

It’s never even been a question inside my brain… now it is!

Jon on 15 Nov 2005
ylawayjdp on 15 Nov 2005
Tony on 15 Nov 2005
Nick on 15 Nov 2005
Jim on 15 Nov 2005

It’s a Graphics Interchange Format, not a Giraffe Interchange Format. Thus, GIF as in Graphics, not GIF as in Giraffe. Although I do confess curiosity about how a Giraffe Interchange Format would work.

Tim Coulter on 15 Nov 2005

In design school, we got used to saying “Jeff” for GIF and “Peggy” for JPEG.

Similarly, back when I worked at Taco Time, we used to say “Bob” for “crisp bean burrito” and “Marty” for “crisp meat burrito”. Two Bobs and a Marty and a Mr. Pibb. Delicious.

Oh — when I’m not anthropomorphizing image formats, I side with the hard-G camp.

steve on 15 Nov 2005

Hard “g” because the root word of the acronym… “Graphics”… has a hard “g”… so “Gif” like “Gift”

Marc on 15 Nov 2005
Daniel on 15 Nov 2005
SWGS on 15 Nov 2005

why would you make a g sound like a j?

felipe gil on 15 Nov 2005
Angus on 15 Nov 2005
Anus on 15 Nov 2005

Jif is peanut butter, duh.

Paul Kafasis on 15 Nov 2005

“lots of animated GIFS! {pronounces it /gifs/; stops typing} or… GIFs… {pronounces it /jifs/} or however you say it. I don’t know. I heard a couple of nerds arguing about it one time. But you want as many of those as possible.”

Jory Felice on 15 Nov 2005
Patrick Q-G on 15 Nov 2005

It’s just… right. Jif is cleaning product (kind of like Ajax).

Dave D on 15 Nov 2005
jakal on 15 Nov 2005
jakal on 15 Nov 2005
rabbitofdeath on 15 Nov 2005
Eimi on 15 Nov 2005
Justin French on 15 Nov 2005

I definitely say the hard G, but if the question is being asked, then my bet is that for some strange reason “Jiff” is correct. I guess we’ll eventually find out, eh?

A. on 15 Nov 2005

“Graphics Interchange Format” has a hard G. Why would its acronym be pronounced differently?

Mikey on 15 Nov 2005

Its GIF god dammit!

Dan on 15 Nov 2005
D on 15 Nov 2005
Marcus on 15 Nov 2005
Jeff on 15 Nov 2005

The hard G differentiates from JPEG. That way, lazy IT people can just key in on bits and pieces of what you are saying.

Dave Miller on 15 Nov 2005

The hard G is for Graphics!

j on 15 Nov 2005

Another vote for “ping”

Adrian on 15 Nov 2005
Michael on 15 Nov 2005
Tobias Varland on 15 Nov 2005

Wouldn’t a better question be the “P-N-G” vs. “ping” debate? I think this is easy, but I’m also a “P-N-G” guy…

Willy D on 15 Nov 2005

Go Go Go

Matt on 15 Nov 2005

Guh. If. Gif.

Trevor on 15 Nov 2005

Yep, that’s the ticket.

Steven on 15 Nov 2005

Go GIF!

Dave on 15 Nov 2005

Ever say, “I parked my car in the jarage?” I don’t think so.

Bob S. on 15 Nov 2005

My coworker says “Jif” and pronounces the SQL abbreviation for integer as “Init”. Hi Pam! ;-)

Stephen on 15 Nov 2005

Always been Gif to me, never heard of the other one until now. Sounds like an effete blue-state thing, or one of those awful puns that completely socially inept computer nerds come out with before braying with laughter at their own supposed comedic genius. Of course the inventor doesn’t get to say how it’s pronounced. Do the French get to say how we pronounce “Paris”? Does anyone pronounce “Linux” the way Torvalds says it?

Scott on 15 Nov 2005

Wow! This Say-So has some serious action! And I was “first post!” Nice.

I tip my hat to the “Jiff” posse. I understand that this is the way it’s supposed to be pronounced. But meanings, pronunciations and word usage are, whether for better or worse, subject to change due to usage.

When I was first getting into graphics, computing, and all that, there simply wasn’t a community around me to pronounce anything. I had to read it. It was never spoken and any communication was written (email, CompuServe messages, etc.). And, by deduction, I just internalized “GIF” with the hard “G”. So the point about the hard “G” being “newby” is well-taken and true. Many of the people you are calling “newbies” are the people who have driven the web for a decade now. We were less than teens or in our teens when the format was invented. Yes, we are “new”, but we are they who made all the websites.

And so, “Jiff”-ers, I’m afraid you’re in the wrong now. Correction, you’re not actually wrong, but in the minority. Just as I had to suck it up and feel the pain when everyone decided it was proper English grammar to say “I feel badly” instead of the correct “I feel bad”, so can you bend to the whims of common usage and accept the reality that the word is now pronounced with the hard “G”. My “G”ift to you is sympathy, and I know this does little to assuage your sorrow and the dissonance you currently experience, know that many have gone before you and emerged relatively happy, unscathed and healthy.

One time, in college, I was having a discussion with a Jewish friend. We were talking about the swastika and how, for both of us, it conjured up dread and was irrevocably associated with the war crimes and genocide of the German regime in the 30s and 40s. The conversation was sparked by the fact that we were standing in a tiled hallway in a dormitory that featured swastika mosaics. We read an article about a man who had a “vision” to rescue the swastika from this meaning and had since been covering his body in tattoos of it. His argument was that it was an ancient Hindu symbol, and the Nazis had robbed it of its original meaning. I took his side, briefly. I explained that I thought he was right and that, indeed, it might be beneficial to reclaim the “orginal” symbol.

His response, which I will remember forever, was to explain that meanings of symbols and words change over time. We no longer go around speaking Olde English, and, were we to do so, we would have difficult being understood. So we must consign other old meanings and systems of meaning to history.

Scott on 15 Nov 2005

“Does anyone pronounce “Linux? the way Torvalds says it?”

They’d better, lest they be subject to my mockery!

Lyndon Baines Schlongson on 15 Nov 2005

For God’s sake, people. For God’s sake.

jif is for n00bs on 15 Nov 2005

Gif is a format created by Compuserve and it stands for “Graphic Interchange Format”. Unless you come from a region that pronouces Graphic as “jraphic” you are misprounoucing the word.

superho on 15 Nov 2005

c) all of the above

Joe on 15 Nov 2005
Paul on 15 Nov 2005

technics components are pronounced(by sales cleks) as technique Piss me off

M on 15 Nov 2005

It would be JIF if it was spelled with a J, but since it’s not…

Anson on 15 Nov 2005

Jif sounds retarded

hank on 15 Nov 2005

duh. don’t be stupid. it’s a hard g.

Colin Prince on 15 Nov 2005

e’ chiarissimo

Kim on 15 Nov 2005
Glenn on 15 Nov 2005

Gif like Glenn.

NorthernSoul on 15 Nov 2005
Z on 15 Nov 2005

Always have, always will. It’s tough to change.

Ryan on 15 Nov 2005

I Remember Russell Brown explicitly stating it was “JIF” once, but hey, fuck that noize, you know?

Alex on 15 Nov 2005

Yeah, the inventors say ‘jif’, but what the hey, I always said ‘gif’ – and everyone should be using PNGs (is that ‘ping!’, ‘puh-nug’ or ‘pee-en-gee’, by the way? I say ‘puh-nug’, but maybe I’m odd…).

Alex on 15 Nov 2005

I hear it the other way and it makes me cringe. I have done my research to learn that it was pronounced by its creators as if it were peanut butter. still cringing.

JennChantal on 16 Nov 2005

Though I always feel stupid when I hear it said like the peanut butter and wonder if I’m saying it wrong…

Suppafly on 16 Nov 2005

definitely gif

Dontsleep on 16 Nov 2005

Gif

Jake on 16 Nov 2005

Always

Mike on 16 Nov 2005

Hard “g” as in “graphic”.

Brian on 16 Nov 2005
Dave on 16 Nov 2005
cabuki on 16 Nov 2005
a0z0ra on 16 Nov 2005

As if there’s another way to pronounce it :D

May on 16 Nov 2005
I heart Slayer on 16 Nov 2005

I don’t like peanut butter.

jeffwa on 16 Nov 2005
David Nieporent on 16 Nov 2005

It’s clearly Gift. If Compuserve hadn’t been going around claiming it was “Jif,” nobody would ever look at the letters and think “Jiffy.”

amber on 17 Nov 2005

Gif not Jif

P N G not ping

F L A not flaw

S W F not swiff

thought i might as well complain about all of them that make me crazy

Gustave on 17 Nov 2005

Hard ‘G’ ala “Graphics Interchange Format”; hard ‘G’ in Graphics.

I still wonder about SQL though…

Real Deal on 17 Nov 2005

GIF like “Gift” … but better yet PNG.

Johnny on 17 Nov 2005

the other way is for bluffers!

MrO on 17 Nov 2005

It’s GIF like “Gift”… unless the acronym stands for “giraffe-ics Interchange Format” :)

Derek K. Miller on 17 Nov 2005

The rules of language change by general usage, not by fiat of the originators. There was a Great Vowel Shift in English several hundred years ago, when the pronunciation of most words in the language changed significantly, and nobody in particular made that happen. Most of us like “gift”-style for GIF, and if that persists, then so it shall be.

I used to write “e-mail” with the dash and “Web site” with capital W and a space. I gave up when it was obvious that the usage wasn’t going that way. Those who prefer “jiffy”-GIF will probably have to do the same in the long run.

kavafish on 17 Nov 2005

Oh come on now!!! It’s GIF!!

brett on 17 Nov 2005

Saying “gif” shows you had the gift of a good phonetic education.

Erin! on 17 Nov 2005

I had no idea this was such a heated debate!

KC on 17 Nov 2005
Andreas on 17 Nov 2005

Definitely.

kevin conboy on 17 Nov 2005
Delilah Kanes on 17 Nov 2005

Every time my high school web design teacher would say “Jif,” I wanted to punch him in the face. Luckily, he was the first and last person I’ve ever heard say it like “Jif” — and I’ve been in the web design field for going on 6 years now.

Roger Jackson on 17 Nov 2005

Don’t know why there’s a question. If GIF is an acronym for Graphics Interchange Format and the G in Graphics is hard, then GIF should be pronounced with a hard G. Right? I mean, I’m just sayin’…

g-man on 18 Nov 2005

Just doing a little research… The 3 inventors of the .gif format differ in their opinions. Two say jif. One says gif.

I go with gif. It is much more logical.

SLuG on 20 Nov 2005

Those who say “JIF” are probably the same idiots who pronounce SysOp (System Operator) and SysAdmin (System Administrators) as SIGH-sop and SIGH-sadmins (long I as in ‘eye’). It’s sheer laziness of logic; the arguments for “JIF” are neither eloquent nor well-formed— just infantile rants of “It’s ‘JIF’ and no one will change my mind no matter what.”

V-man on 20 Nov 2005

I like to put a bit of “Grrr” in my speech. Animal nature I guess.

Phillustrations on 20 Nov 2005

another vote for GIF!

Babalooba on 22 Nov 2005

G is for graphics, ain’t it?

Javier on 22 Nov 2005

Guif se pronuncia como Gafe, como Zapatero, que es un cenizo…

smart on 22 Nov 2005

G for graphic

Xema on 22 Nov 2005
richat on 22 Nov 2005
wombat on 22 Nov 2005
X-tremo on 22 Nov 2005

Gift, de toa la vida!

TheLie on 22 Nov 2005
na on 22 Nov 2005
Dobber on 23 Nov 2005

this is STILL going?!?! talk about stringing it out… we’re flogging a dead horse here… the jif camp has gone quiet! we can all go home now….. on the other hand, we can stay and taunt some more… (evil grin)

Giraffe’s worry me though

jlrobledo on 23 Nov 2005

No podría cambiar a estas alturas…

txangel on 23 Nov 2005

GIF

willy on 23 Nov 2005

gift como lo leo!

Jonathan Barrett on 23 Nov 2005

For the love of Jod…

Marq Edward Gould on 24 Nov 2005

If it was Girrafics Interchange Format, maybe…

fcs on 24 Nov 2005

gif of course

modbuster on 28 Nov 2005

regardless of what the inventors say, there is another graphics file format called .JIF, so pronouncing GIF like GIFT only makes sense.

AlePi on 29 Nov 2005
win one for the giffer on 29 Nov 2005

Gif. Only idiots like my boss say jif.

Keith on 30 Nov 2005

Hard G. Like Graphics.

jboy on 30 Nov 2005

jorgeous discussion, just joogled by…

Jake Stroeh on 2 Dec 2005

I Know it was originally pronounced GIF (Jiff), but the JIF (java information flow) format is called JIF, like peanut butter. It just makes things easier. Tomato, Tomaaahto.

poop scoop on 2 Dec 2005

anything else is stupid

Alex Turnbull on 7 Dec 2005

Finally I have proof! “Jif” is just stoopid.

Woohoo! on 11 Dec 2005
Zuzi on 11 Dec 2005

OH MEN, I WANNA HAVE YOUR PROBLEMS…

Moofius on 11 Dec 2005

On the 8:th day god created .gif. But because you cant talk to god (they say something like he will blow your ear of i the bible :s) some people joinded the jif side (spooky ey ;P )

that's enough now. on 13 Dec 2005

I don’t say either. They’re both arsey.

-kl- on 14 Dec 2005

Gif like Got sg to say

Christopher on 14 Dec 2005

I know that the correct term is jif like “jiffy” but I say gif like “gift” because it sounds better.

Keita Rae on 19 Dec 2005

A late post to the “right” side of the debate :-)

NeillHARMER on 19 Dec 2005
mhusson on 20 Dec 2005

those who say “Jiff” obviously taught the pronunciation to themselves and never corrected it

mark on 24 Dec 2005

Hard G

Matt on 29 Dec 2005

I know it was pronounced JIF from the beginning but I’ll always say GIF like “Gift”

Brock on 5 Jan 2006
Athena on 26 Jan 2006

It only makes sense to pronounce it with a hard G.

that's enough now. on 26 Jan 2006

shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut up shut the fuck up!

Stefani on 13 Feb 2006

totally thx L…

Catfish7 on 15 Feb 2006

It is stupid that we even have words giraffe pronounced with j (soft g) sound. I mean why do we even have the distinct letters g and j? How are we suppose to teach The English Language to children or anyone trying to make sense of the it, when we have stupid nonsensical rules that govern the auditory translations of each letter. What if I gave you two number 3 and 7 and said that is some situations the “7” character is pronounced “two”. This is all part of the bigger issue that at some point the English language needs spelling reform!

Jeff on 16 Feb 2006

Yep, english language is full of stupidity. C or K, kane or cane? Synidicate or sindicate, cyndicate, cindicate? Knight, night, gnight? Silent letters are another convention with apparent uselessness. The ‘b’ in comb, lamb, climb. The ‘n’ in damn, autumn. The ‘gh’ in night. The ‘p’ in psalm, psycholgy….etc. The only reason I can see use in saying jiff, is to break away from the boredom of logic.(which is not all ways a bad thing) but just keep your peanut buttery hands away from me.

JRaspss on 16 Apr 2006

allways have, allways will

Buttercup on 31 May 2006

Whatever.

The Chuck on 13 Jul 2006

16 years of saying it with a G, no plans to change to a J now.

Troy on 22 Aug 2006

Jif just sounds kind of nooby, and I’ve never heard anyone say it that way! Maybe it was good enough in 1987, but the world has moved beyond Compuserve (and quantum link too), and the patent has expired. To put it concisely, if you say “Jif” you’re an idiot.

Amy on 23 Aug 2006

I’ve always said “G I F”, like I’m spelling it.

Keithology on 23 Aug 2006

I’m sorry, it just makes sense

Brooke on 23 Aug 2006

I SAY OUT IN MY HEAD GEE EYE EFF LIke.. G.I.F. WHO AGREES?

K. on 6 Sep 2006

Sure.

Jewls on 1 Oct 2006
Kieran on 16 Oct 2006
Darlene on 18 Nov 2006

I was searching the internet for a file attached to a spam email. It was so.gif, and I came across this website. All I can say is that you people have too much time on your hands if you sit infront of a pc to argue how gif or jif should be pronounced. And for the guy who gets so frusterated that he can only use the “f” work to describe himself..he really has a problem and little use of the English language that’s why he tries to emulates an old salt’s lauguage.

Me on 27 Nov 2006
wtf on 27 Nov 2006

I dont like me (the person posted on top of me)

Avada Kedavra on 27 Nov 2006

WTF?

Jon on 6 Dec 2006

when ever i hear ‘jiff’ i want to kill who ever is saying it……

I’m a graphic designer, i do this for a living… i have NEVER heard anyone in my field of work say it as ‘jiff’

ITS GIF, not JIFF

Bill on 6 Dec 2006

“if, biotchez!”

“melanie’s gayyyyyyyyyyyyyyyyyyyyyyyy

melissa and her twin melanie suck dik”

==============================

Comments like the ones above, obviously show the lack of intelligence for the people posting in the right collum.

anyway, regardless of what some webpage from like 8 years ago says, im sticking with .GIF

i have never heard it anyother way.

jeff on 7 Dec 2006

why the hell would i say it like jif? I’m not going to belive something that was written over 8 years ago, how do i even know that page is right? give me 10 mins, i will have a page exactly like it and saying its gif, not jif.

GIF

bubble on 1 Jan 2007

surely!

Matthew Fedder on 19 Jan 2007

All others are just crazy

secosin on 19 Jan 2007

definetely gif

Andy on 26 Jan 2007

Always pronounced it this way, however, just read that it sound like jif. Naww .. just doesn’t sound right .. too much like peanut butter!!

Suzi on 30 Jan 2007
Suzi on 30 Jan 2007
eddie scuttle butt on 15 Feb 2007

The other may be the way it was intended, but folks in the know use GGGGGif

Jack on 22 Feb 2007

Graphics Interchange Format

The g in graphics is a hard g. I just choose the one that makes sense when you read it for the first time without other people telling you how it’s pronounced, even if the creator says it’s the other way.

It’s like pronouncing jpeg ‘peg’ because the creator said the j is silent.

DaTrute on 26 Feb 2007
Sumbuddy on 26 Feb 2007
Brittany on 10 Jul 2007

How do I pronounce Rogelio Vasquez?

Nejro on 31 Jul 2007

Of course it’s with a hard G. Anything else would be silly.

Although…we pronounce the letter G with a J sound. That just blows my mind.

Mark's Zits on 17 Aug 2007

I automatically discount the person as a whole if they say “jif”

Hot Potato on 30 Aug 2007

G is such a crazy letter.

brandon on 2 Sep 2007

i think it is because i have a large penis

RrroobyDoo on 3 Oct 2007

Anyone with half-a-clue knows GIF, as an acronym, stands for Graphic Interchange Format … and like any other acronym, should take its pronunciation from the sound based upon the first letters for which it abbreviates! It’s not Juh-raphic Interchange Format, is it? CSSs aren’t Sass-cading Style Sheets, are they? NO!

Ok. Strictly speaking, I’ll give the ‘Jif’ camp that the ‘G’ can be pronounced softly like a ‘J’, but … that’s just stupid and doesn’t follow the convention afforded by the acronym.

Malcolm on 4 Oct 2007

It sounds more sane and solid. By the way Graphics Interchange Format begins with G and not J. All my friends also say this way/

CH715 on 19 Oct 2007

Yous lot are a bunch of saddo’s who cares

Johnny P. on 12 Feb 2008

yep.

http://www.merriam-webster.com/dictionary/gif

it’s with a “G” sound! as it always has been

ChAcArRoN mAcArOn on 14 Feb 2008

gif FTW you guys no nothing you all dumb dumb you jiff thats teh dumbbest thing my never heard grammar that way b4 you dumdum

Chloe on 24 Mar 2008

I prefer jay pegs anyways…

Yes, my name on 28 Apr 2008

Its easier for non native english speakers to have it sound like G. Lets get English to be predictable.

Jeff (Like Gef) on 29 May 2008
J.P. on 29 May 2008
Me on 19 Jun 2008

My balls itch

kodabar on 29 Jun 2008

Everyone says GIF with a hard G, so it has de facto become GIF, not JIF. Sure the originators wanted it to be pronounced JIF, but they’ve lost. It’s okay to use split infinitives in English speech now and this change has come through the way people use language. So GIF’s are GIF’s, because everyone calls them that.

174 Jif like "Jiffy"

Joe on 11 Nov 2005

Just always said it this way. Friend says it the other way though.

Chris Wilson on 11 Nov 2005

Old habits are hard to break…

Meretrice on 11 Nov 2005

Always pronounce it that way… always will

wes on 11 Nov 2005

like giraffe

Kyle on 11 Nov 2005

djiff. Thats how i say it

Rick on 11 Nov 2005

As was already pointed out, I’m right. :)

Shane Guymon on 11 Nov 2005

It annoys me when people say it any other way.

Sean S on 11 Nov 2005

I swing both ways but seem to prefer “jif” mostly.

nimbus on 11 Nov 2005

sif gif

Derek on 11 Nov 2005

It’s G. I. F…. Say it fast 3 times.

And Bob’s your uncle.

Jaime Macias on 11 Nov 2005

Jif, Spread the word!

Mike on 11 Nov 2005

If you pronounce it incorrectly with a hard G to my face, you will no longer have a face for I will punch you in the gaw!

Dan on 11 Nov 2005

methinks the question itself shows some bias

Matt Cahill on 11 Nov 2005

While it really is “JIF”, I’d much rather just have the format disappear in favor of PNG. But of course then we’d be arguing over spelling out loud P-N-G everytime or just saying “ping”.

(…and if such an arugment would occur, I’m going “ping”)

disneymike on 11 Nov 2005

I’ve always pronounced it “Jif” and thought it to be correct. “Gif” just doesn’t sound right to me for some reason I can’t explain.

satellio on 11 Nov 2005

Jif. And it should be Richard “Jeer”, as well.

Noah on 11 Nov 2005

It’s like “Jif” because it was originall pronounced with the phrase, “Choosy developers choose Gif.” End of story. There should be no debate.

Dan on 11 Nov 2005

“Gif” sounds like you’re trying to be “street” and abbreviate “gift.” “Jif” sounds unique; it gives the “.gif” file bite, it gives it edge, attitude and style…man, I should be in advertising.

sluggo on 11 Nov 2005

Used to say “G”if, but switched to “J”if for fun and profit.

Roland on 11 Nov 2005
Sergio on 11 Nov 2005
Beerzie Boy on 11 Nov 2005

Um. Jif. But I don’t get my nappy in a knot over it.

Joe on 11 Nov 2005

Why It’s JIFF:

1) The inventors said so. 2) It annoys the hell out of the “but it’s a hard G, cause it’s an acronym, not a peanut butter!” crowd.

and

3) The inventors said so.

Gustaf on 11 Nov 2005

@Bobby, Captain Darling, Aegir, Shane, cpk: You don’t pronounce an acronym based on what it stands for.

eo on 11 Nov 2005

For the g-raphics/j-raphics people:

modem stands for MOdulator/DEModulator…

Do you own a cable Mo-DEEM? No, you don’t, you own a Mo-DEM, even though the original words that form the acroynm would imply the first pronounciation, so you argument is poop.

marc on 11 Nov 2005

Jiffy Lube all the way

Josh on 11 Nov 2005

gif just sounds retarded, I have always said it as jif

Nathan Ostgard on 11 Nov 2005

Giraffe.

Ben on 11 Nov 2005
Jason Shellen on 11 Nov 2005

Son of a bitch. This thing just won’t die!

Ben on 11 Nov 2005

JIF!!!

Chris Sivori on 11 Nov 2005

Jiff, of course.

subzeroblue.com on 11 Nov 2005

I don’t know why I choose to say it like “JIF”, maybe it’s because it sounds sexier or easier. I’m just convinced that’s the way it should be.

andrew on 11 Nov 2005

Yeah, “jay-peg and gif(t) files” roles right off the tongue. It’s jif stupid.

guest on 11 Nov 2005

!

Rich on 11 Nov 2005

It’s “jif.” Jif. Get used to it, everyone.

  1. You don’t call George “Gorge,” you don’t call a giraffe a “guh-raffe,” and the gene pool is not the “geen-pool.”

  2. The inventor says it’s “jif,” not “gif.” So there.

  3. The Oxford American Dictionary says it’s “jif.”

o0o0o on 11 Nov 2005

It’s always been pronounced “jif”.

Andrew on 11 Nov 2005
davidz on 11 Nov 2005

That’s how compuserve pronounced it…and they’re responsible for original standard.

D on 11 Nov 2005

it’s been “jif” since the early 90s…

stevie on 11 Nov 2005

Stop it. Right now, you insufferable red-state g-morons.

errorik on 11 Nov 2005
dub. on 11 Nov 2005

Nothing interesting to say.

Fred on 12 Nov 2005

“Gif” sounds to me like someone with a speech impediment trying to say “Jif”. “Jif” flows nicely - it sounds better to me. I think that’s why I picked it, unconsciously, way back when.

Magnus on 12 Nov 2005

I think it is pronounced jif… no alternate would sound good. :-)

RandomEcho.com on 12 Nov 2005

Over here it doesn’t sound like half a word from a hillbilly

blank on 12 Nov 2005
person on 12 Nov 2005

this is so stupid, i can’t believe i actually care.

Arthaey Angosii on 13 Nov 2005

Creator says “jif”, I say “jif”.

But as a descriptive linguist, I must admit that if this survey and Wikipedia are accurate in that the vast majority of English speakers say it with a hard G sound, then the etymological pronunciation may end up not mattering for much.

milkfish on 13 Nov 2005

I’m old enough to remember RLE, and it’s a soft G.

Lucian on 14 Nov 2005

Oh no…those guys on the other side are the probably the same ones that pronounce Reggie as Rag ghee.

fnool on 14 Nov 2005

it’s sexier

graciousness on 14 Nov 2005

I say jif. Almost everybody, here in Italy says “jif”. This doesn’t mean that it’s right this way, but.

But.

Jeff on 14 Nov 2005

It’s a test. If you know enough to know that it’s JIF, then the person hearing you knows you know enough and you’re not just a sheep calling it GIF because you’re blindly following the “GUH” in “GUH-raphics”.

JRB on 14 Nov 2005

Obviously.

Kim Siever on 14 Nov 2005

Jif, because a ‘g’ is supposed to be soft when preceding an ‘i’.

Nameless on 14 Nov 2005

YES! THE JIF’S WILL TRIUMPH!

tag on 14 Nov 2005
G32 on 14 Nov 2005

“Choosy perverts choose ‘Jiff’”

Simple as that.

Her Peas on 14 Nov 2005

“GIFF” = Frank Gifford

“JIFF” = CompuServe Graphic Interchange Format

Me on 14 Nov 2005
Ben on 14 Nov 2005

Sure, it stands for “graphics”, but if you ran into a word that wasn’t an acronym spelled “gif”, it’s pretty clear that’d be with a soft g. So what’s wrong with pronouncing it phonetically? The hard-G-I sound in “ghif” is not a common one in English. I can say it, but I’d rather not.

All the Williams Safire out there can bite my ass. If you care about the word origin so badly, say gee-eye-eff.

fred50 on 14 Nov 2005

gif like gel

Charles on 14 Nov 2005

You can’t deny fact… it’s jif. Sure Gif sounds better, I even called it that for awhile. But no matter how much I’d prefer to call it Gif… it’s Jif.

Hal Rager on 14 Nov 2005

When I came of age in computing, that’s how those around me said gif. Now, it is a matter of inertia

Daniel Lawson on 14 Nov 2005
scotfl on 14 Nov 2005
L on 14 Nov 2005

Nine out of ten Geoffrey’s agree!

Joe on 14 Nov 2005
Trey on 15 Nov 2005
bopo on 15 Nov 2005
Mark Whybird on 15 Nov 2005

And URL is you-are-ell, too (not “Earl”)

dave b